When your business collects a customer’s data, you are accessing information that can be used in a harmful manner against the customer.
For this reason, data privacy laws like the GDPR require that you must have a privacy policy informing customers of what data you are collecting and how you are using it.
Your online store may collect more data than you and your customers realize. Data is collected when your business:
Requires or allows customer registration for access
Uses live chat
Receives customer service requests via email
Connects to a customer’s social media
Asks for a customer’s shipping or payment information
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